HM3 FROG
FROG NEWSLETTER

Every new creation at MB&F is an occasion for celebration and the HM3 “Frog” serves to emphasise that rule! But we have many other reasons than the highly successful launch of the Frog to celebrate this month, including our presence in the Financial Times and the opening of our 16th retail partner, Manfredi in Greenwich (Connecticut).

HM3 FROG unveiled

I have just returned from a hectic but incredibly successful 2-week world tour presenting the HM3 Frog and was humbled by the positive reaction and appreciation for this highly unusual piece. While this may be hard to believe, in early 2008 when I first held the prototype of the original HM3 in my hand, I truly thought it a very elegant timepiece and then and there I had a strong urge to morph it into a “wacky” version. HM3 Frog is pure fun, pure haute horlogerie, and pure Horological Machine.

HM3 FROG

The bulging eyes of the (amphibian) frog enable it to see in many directions without having to turn its head. In a similar, but opposite, way, the HM3 Frog's bulbous domes enables the wearer to be easily see the time from many angles without having to turn the wrist. The Frog differs substantially from HM3 in that it is the aluminum domes that rotate under the sapphire crystals in the Frog, whereas on HM3 it is the hour and minute hands that rotate around their stationary cones.

HM3 FROG

The Frog's unusual method of indicating time necessitated the development of a new gear train for the HM3 engine. This was for example because the aluminum hour dome of the Frog rotates in 12 hours compared to the 24 hour revolution of the HM3 hour hand. And as the oversized date wheel is driven from the hours, the gearing driving the date had to be reworked as well.

HM3 FROG

HM3 Frog is available in Grade 5 titanium with blued rotor and a limited edition of 12 featuring black-coated titanium with green rotor.
More about the HM3 Frog on the MB&F website

HM3 FROG FRIENDS
MB&F in the Financial Times
MB&F in the Financial Times

The FT is one of the world's most respected and influential newspapers so it was a very important day for our niche Concept Lab when the Financial Times devoted a full page article on MB&F. Haig Simonian, a seasoned economics journalist, who has interviewed hundreds of entrepreneurs and CEO’s, appeared genuinely impressed and I highly recommend reading his article.
Read the article (PDF 102 Ko)

MB&F at Manfredi
MB&F at Manfredi

Roberto Chappeloni, the owner of Manfredi, is known as one of the most important retailers in the USA and as one of the nicest men in our Industry.
We are therefore extremely honoured and very pleased to have MB&F featured in his Greenwich (Connecticut) store from this week onwards. Manfredi becomes our 16th retail partner in the world.
www.manfredijewels.com

5,300+ fans on the MB&F Facebook page !

For those who are interested in more informal information on a regular basis and becoming part of our vibrant circle of international Friends, please do not hesitate to join us on Facebook. There you can keep up with and discuss the latest news and see what others think and feel about our Horological Machines.
Join MB&F on Facebook

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A Transformer Apartment on our A Parallel World Blog
A Transformer Apartment on our A Parallel World Blog

Hong Kong architect and innovator Gary Chang has created the most amazing apartment. His small 32 square meter/ 344 square foot space can be transformed into more than 24 different layouts, using a large dose of imagination and an incredible variety of sliding walls and detachable shelving.
Read the article on our A Parallel World Blog

While the first six months of the year will soon be over and has already seen MB&F present the HM2-SV, HM4 Engine and HM3 Frog, we intend to make 2010 a seminal year for our Horological Concept Lab, so please stay tuned for many more surprises to come!

With our very best regards,

MAXIMILIAN BUSSER

Maximilian Büsser
Owner & Chief Creative Officer

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June 2010 / www.mbandf.com

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